Random Acts of Business (RAB) and Random Acts of Marketing (RAM) will only get you so far, in fact it might not get you anywhere at all and that’s not good for business..
Your very imperfection is what makes you perfect and believe me it is a lot easier just being yourself warts, Aaaarrrrgggghhh days and all than pretending or trying to live up to your idea of others expectations.
This presentation by Arto Joensuu, sums up the idea of conversational marketing. The idea that there are no consumers only people with whom we have a relationship of “interactive value creation” is like a breath of fresh air to hear. A relationship where you do not talk ‘to’ customers but with them..
Don’t leave your FB Page looking boring and hope that that will do, here’s a hint go and take a look at your page right now, pretend to be a potential customer or client. What do you see? Does anything on the page light you up, is anything irresistible? Then perhaps a little styling and decorating is in order.
Online Reputation Management is very important as fractal-ization of your brands messages spreads across the web. The first step to this is of course to monitor what people are saying and the simplest way to do this is to use a couple of sites that are useful for just this purpose
The Social Media Revolution [vid]
Do you know about the revolution or are you one of the many who believe this is a passing fad? This video will astound you
Conversations About Social Media Marketing
Social Media Marketing is about engagement and one of the best ways to engage others in conversation is to listen to them. When your participants can see you are listening to them and responding to what they are saying you will hold them in the palm of your hands.
By utilising the fractal strategy it is so much easier to create memes that move throughout the internet on various platforms suited to the purpose of your niche and create an exponential and ever growing onine footprint for your brand. The nature of Fractal Magic Marketing allows for a single message to build momentum and branch ever outward and use the evolving digital arena in a never ending spiral way.



