A few blog posts ago we talked about fractal thinking, thinking outside the square to see what new patterns you could make out of existing patterns in your life and business. This is a wonderful way to think about innovating and innovation is key to success, if you always to what everyone else is doing how do you create that uniqueness that will draw your new clients and customers to you?

Apply your fractally creative mind to look at what you have got and create something uniquely yours in the process.

Yes, this is scary I can tell you, as I have just launched my own marketing formula based on the passions I have for three seemingly very diverse patterns in my life: Quantum Physics (including fractals, exponential algorithms and chaos/order), personaly development and leadership and social media marketing. Now most of you would not believe they could come together in any way let alone in a seamless formula for success, but they have.

I once had a university professor tell me that intelligence is not about knowing loads of facts – this he told me was just a great memory, he went on to say that true intelligence was to see connections aand/or similarities between seemingly disparate objects and ideas. The test this professor gave his students at the start of every year was to find a minimum of 5 connections or similarities between a star and an apple – I have never forgotten and made it a practice to do so.

And so years later Fractal Magic Marketing was born… with outstanding success if my beta test weekend just finished was anything to go by.

Q: How can you innovate and create something unique out of your knowledge, skills, talents and passions?

Go on I dare you…

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